How local SEO can help your business
Are you looking to attract a customer base in your local area? For small businesses like grocery stores, plumbers or hairdressing salons that operate in a specific geographic community, local SEO is an essential part of your marketing toolkit.
While SEO best practices still apply, there are plenty of location-specific ways to drive local traffic to your site. For example, by paying attention to citation management and creating local content, you can start building up your authority in your area. But the key thing to remember is that most local searches start on a mobile device — and we’re here to help you optimize your site accordingly.
Working with us
At Andava, our experts work with businesses of many different sizes, from sole traders to small businesses employing a handful of people, as well as large organizations. So whether you have a single store or a franchise network, we can build and execute a local SEO strategy to help you reach customers in your area.
We’ll work with you personally to get to know your business, auditing your website for local SEO and recommending a suite of solutions to not only bring you up to speed with current best practice, but to put you ahead of the local pack.
Our local SEO services
Can potential customers in your area find you easily when searching on their mobile devices? Are your business hours listed correctly? We’ll help you make sure that all your local ranking factors, including your Google My Business listing, are accurate and up to date, and that your location on Google Maps is correct. We also help with local citation management, ensuring that your business name, address and phone number are accurately represented in all the relevant online directories, platforms and maps.
It goes without saying that we’ll optimize your website for local search, including the most important local keywords to draw customers to your site. But our comprehensive services do not just cover your own website. We can help you manage local ratings and reviews, and engage with a local audience on social media, in order to give your rankings and local reputation a further boost.
Looking to climb up the search rankings in your area? Get in touch to find out more about our local SEO services.