Home › Google Shopping Management Services
Google Shopping Ads Management Services
Grow your sales by reaching more online shoppers. Let’s together increase your brand visibility on Google.
Business growth
Best Experts
Why Do You Need Google Shopping Management?
With Google Shopping ads prominently displayed at the top of SERPs for product-related searches, you gain unparalleled visibility. Stand out from text-based results and capture the attention of potential customers with visually engaging ads.
You can capitalize on the opportunity to have multiple Shopping ads, text ads, and organic results from your website appear simultaneously on a single SERP.
Google Shopping gives detailed information about how your ads perform. This data helps you improve your ad campaigns and determine your most popular products. You can also use benchmarking data to learn more about how your campaigns compare to those of your competitors.
Where Numbers Shape Success
We shape strategies, where numbers define every aspect of achievement.
How Our Google Shopping Management Success Algorithm Works?
Ready to boost your business growth? Here is the journey we need to start together.
Assessment and Qualification
We will set up a consultation to understand your business objectives. Our experts conduct account audits to examine the factors such as campaign structure, product feed quality, ad performance, and the budget needed to scale.
Campaigns Strategy
We will shape a strategy that aligns with your business goals. The strategy starts from profile optimization to a strategic ad campaign, that will reflect your brand identity, showcase your product in a visually appealing format, and include basic information to help your buyers’ decision-making.
Monitoring and Reporting
We conduct ongoing monitoring, analysis, and optimization of Google Shopping campaigns to ensure continuous improvement.Our regular performance reviews and strategy updates track the progress, identify new opportunities, and address any challenges or changes in the marketplace.
What Sets Our Google Shopping Management Services Apart?
Three simple, yet important points:
Decade of Expertise: With over 15 years in digital marketing, our team of 150+ specialists is equipped with the experience and skills needed to maximize the impact of your Google Shopping campaigns.
Certified Excellence: As a certified Google Premier Partner, Andava Digital demonstrates proven expertise in Google Ads, ensuring top-tier performance and growth for your business.
Custom Strategies: Benefit from personalized attention and custom strategies tailored to your unique business needs and objectives, ensuring that your Google Shopping campaigns deliver optimal results.
Global Reach
Be Seen, Be Chosen
Case Studies
Discover how a targeted digital marketing approach propelled a business to new heights, spotlighting the key role of
SEO and social media in driving growth.
Elevating an Online Home Decor Store’s Digital Presence: From Shopify Setup to SEO & PPC Success
Transforming an eCommerce Carpet Retailer into a Market Leader with Comprehensive Digital Strategies
Eyewear Ecommerce Retailer Got 25% Increase in Revenue within 3 Months from SEO Only
What Google Shopping Management Services Include?
Create compelling ads that generate quantifiable returns.
PPC Strategy & Consulting
Maximize the return on investment (ROI) of your paid digital advertising spend with a holistic strategy that applies cross-platform, data-driven intelligence to continuously improve the performance of your ads.
Paid Search
Amplify your local reach and attract targeted audience segments with strategic local SEO marketing services. We perform extensive keyword research and analysis to identify geo-specific, industry-related keywords and organize them by search intent.
Paid Social
Reach your audience where they spend time online with targeted paid social ads on all major social platforms, including YouTube, Facebook, Instagram, LinkedIn, Twitter, TikTok, and others.
Remarketing
Capitalize on audiences that have already engaged with your ads and/or website through remarketing and retargeting campaigns across search engines and social platforms.
Bid Strategy Optimization
Ranking on Google Shopping can be extremely competitive. We will work with you to come up with an effective bid strategy that will help you get the most out of your campaign while staying within your daily budget.
Landing Page Creation
Local SEO citations serve as a reference of your business name and address on another website. At Thrive, our Google My Business experts leverage high-quality third-party sites to build local citations for your business.
Client Testimonials
Don’t just take our word for it. See what our clients say.
Get Custom Google Shopping Strategy
FAQ
Discover insights on how to optimize your digital marketing strategies
for enhanced business growth.
Google Shopping is a platform that allows eCommerce brands to showcase their products to potential customers. Shoppers can browse and compare products, and then be directed to the brand’s website to make a purchase.
PPC management fees can vary depending on the size of your business and the scope of your campaigns. Typically, you can expect to pay a monthly fee for ongoing campaign management and optimization. One-time setup fees may also apply. The services included in PPC management can also vary depending on your needs. But typically, they will include keyword research, ad creation, bid management, and performance tracking. Some agencies may also offer additional services such as conversion optimization or social media marketing.
You can increase conversions and ROI by targeting potential customers who are already interested in what you have to offer. Many shoppers are drawn to Google Shopping ads because of the convenience and ease of use, as well as the ability to quickly compare prices. Additionally, google shopping management services can help eCommerce brands maximize their results and beat their competitors.
When someone searches for a product on Google, they may see Google Shopping results at the top of their search results page. These ads will feature a product image, price, and link to the brand’s website. To create effective Google Shopping campaigns, you will need to carefully optimize your data feed and bidding strategies based on your goals and budget.
Almost 80% of retailers are using Google Shopping to drive qualified traffic to their products for one simple reason: it works. Potential shoppers are always going to be in some phase of the buyer journey, and never before has that existed more than on digital platforms. Ecommerce stores succeed and fail on the amount of online traffic that can be generated and held on their website, meaning their marketing efforts need to be tailored specifically for this business model – and making Google Shopping a perfect place to start. These ads place your product line in front of engaged buyers looking for exactly what you are selling and can be exposed to your brand at scale compared with alternatives in the industry. By establishing a strong Google Shopping campaign with a viable, well-priced product, this can spell consistent success for your brand.
The cost of Google Shopping varies depending on factors such as competition, bid amounts, and campaign settings. It operates on a pay-per-click (PPC) model, meaning you pay when someone clicks on your ad. Costs can range from a few cents to several dollars per click, with budgets set by advertisers based on their goals and available resources.
Mastering Google Shopping Management
There are a number of compelling reasons in favor of businesses using Google Shopping for their online sales endeavors. First off, Google Shopping gives companies more exposure and visibility, enabling them to present their goods to a large audience of potential customers. Google Shopping listings may greatly enhance click-through rates (CTR) and bring qualified traffic to your online store by featuring eye-catching product photos and pertinent information right on the SERP.
Secondly, Businesses can connect with customers who are actively looking for products related to their offerings using the highly targeted advertising platform that Google Shopping provides. In comparison to other online advertising channels, Google Shopping listings’ traffic is therefore more likely to be qualified and interested in making a purchase, leading to higher conversion rates and return on investment (ROI).
Lastly, Businesses may utilize Google Shopping to improve their e-commerce efforts by making use of the insightful information and data it offers. The information gathered from Google Shopping may guide businesses in making decisions and assist them in honing their marketing strategy for better outcomes, from monitoring product performance and conversion data to detecting trends and possibilities.
Through a Google Merchant Center account, businesses may create and manage product listings for Google Shopping. When users conduct relevant product searches, these product listings are then presented on the Google SERP. Users who click on a product listing are taken to the company’s website to complete the transaction. To set up a Google Shopping campaign, businesses need to follow several key steps:
- Sign up for Google Merchant Center: Manage product data and settings by registering for an account.
Upload product information: Post details like titles, descriptions, prices, and photos to the Merchant Center. - Create a Google Ads account: Develop and manage Google Shopping campaigns by setting up an account.
Connect accounts: Link your Merchant Center to Google Ads after uploading product data. - Develop Shopping campaigns: Create and manage campaigns within your Google Ads account, including budgeting, bidding, and targeting.
- Optimize campaigns: Continuously refine campaigns by adjusting bids, targeting settings, and optimizing product data for better ad performance.
Recent Blogs
Stay ahead of the curve with our latest insights.
The Importance of Digital Marketing for Small Businesses
You’ve built a fantastic business, but your ideal customers can’t find you online? Competition becomes
Hidden Dangers of Ad Fraud: How to Set Safeguards and Protect Brand Safety and Reputation
According to the Association of National Advertisers, the cost of digital ad fraud is approximately $120 billion annually.
What Are the Most Common Types of Digital Marketing Scams?
Digital advertising is going up year by year with global spending projected to hit $694
When to Rebrand Your Business? Do You Really Need It?
Almost every company faces the question of when it is time to rebrand their business.