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Amazon PPC
Services To Help Increase Product Sales
We are here to help you lower your costs and run Amazon Ads campaigns that convert and sell.
Low Cost
High Visibility
Why Do You Need Amazon PPC Services?
You already know that having great products isn’t enough – those products have to catch the attention of the right people at the right time.
With targeted Amazon ads, sellers can reach customers precisely when they’re searching for related products. This increased exposure translates to higher click-through rates and conversions, ultimately maximizing revenue.
Amazon PPC allows for precise budget control and real-time performance tracking, ensuring optimal ROI. By strategically investing in PPC campaigns, sellers can outshine competitors, enhance brand awareness, and accelerate growth.
Where Numbers Shape Success
We shape strategies, where numbers define every aspect of achievement.
How Our Amazon PPC Success Algorithm Works?
Ready to boost your business growth? Here is the journey we need to start together.
Data-Driven Strategies
There is no room for guesswork while we maintain your Amazon Product Ads. For efficient delivery of our Amazon Ads services, we ensure that every minor change in your advertising campaigns is backed by real-time data.
Tech-Driven Proficiency
We combine expertise and technology so you can get the best of both worlds. Using top-notch PPC management tools & well-executed Amazon PPC services helps increase your efficiency and profitability.
ROI- Focused Approach
For us, metrics matter, and stats rule. As an Amazon Sponsored Ads Management agency, we handle everything from strategy creation to campaign maintenance. We keep your ROI higher and advertising costs at the lowest.
What Sets Our Amazon PPC Services Apart?
Four simple, yet important points:
Dedicated Account Manager: We ensure you get one-on-one attention and your campaign is run based on your business goals and not some generic approach.
15+ Years in Business: We bring seasoned expertise and a proven track record of success to every project.
Performance Reporting: We prioritize transparency and ensure you have complete access to your campaign offering reporting for your Amazon PPC services.
$14M Driven Revenue: With over $14M in revenue for clients in the past 15 years, Andava Digital delivers the best PPC services for Amazon.
Global Reach
Be Seen, Be Chosen
Let's Create a Successful Case Study, Together!
Case Studies
Discover how a targeted digital marketing approach propelled a business to new heights, spotlighting the key role of
SEO and social media in driving growth.
Revolutionizing the Digital Strategy for a Niche B2B SaaS Platform in the HVAC Industry
Elevating an Online Home Decor Store’s Digital Presence: From Shopify Setup to SEO & PPC Success
Transforming an eCommerce Carpet Retailer into a Market Leader with Digital Strategies
What Amazon PPC Services Include?
It’s time to take your amazon advertising to the next level.
Sponsored Brands
Your dedicated PPC expert for Amazon develops and creates Sponsored Brands — each ad promotes up to three products — that reach your target shopper as they search for relevant items on Amazon. Sponsored Brands convert at three times the rate of Google Shopping Ads.
Sponsored Product Ads
Your dedicated PPC expert for Amazon develops, creates, and manages your Sponsored Product Ads — each ad promotes one product — that reach your target shopper as they search for relevant items on Amazon. Sponsored Product Ads offer the best sales-per-click, and we maximize those profits for you.
Product Display Ads
Your dedicated PPC expert for Amazon develops, creates, and manages your Product Display Ads — each ad promotes one product — that reach your target shopper as they search for relevant products on Amazon, view merchandising emails from Amazon, and browse similar product listings.
Keyword Research
With the industry’s leading tools and award-winning expertise, we research high-value keywords for each of your products. We look at several factors when choosing keywords, including their search volume, competition, and cost-per-click (CPC).
Campaign Management
Our PPC services for Amazon include automatic and manual campaign management to deliver the best results. By focusing on each area, our team can optimize your advertising campaigns and bids, which maximizes your return on investment (ROI) and decreases your ACoS.
Competitive Analysis
We investigate your competitors every quarter, identifying new ways to advertise your products and enhance your existing PPC campaign. Our proactive approach helps us identify the best opportunities for your ad copy — resulting in more sales for you.
Client Testimonials
Don’t just take our word for it. See what our clients say.
Talk With One of Our Amazon Experts
FAQ
Discover insights on how to optimize your digital marketing strategies
for enhanced business growth.
Amazon Advertising Platform is Amazon’s demand side platform. It’s a programmable display advertising program that enables you to buy and manage display and video ads. This program lets you combine your advertising audience with Amazon’s shopper audience. With AAP, advertisers can reach audiences on different third-party sites owned by Amazon, like IMDb.
Amazon ad campaigns follow an auction-based model, so you can set a daily budget for your ads. An advertiser willing to pay higher has a brighter chance of the ad getting displayed.
Sponsored Products ads can help you to:
Increase visibility: By appearing at the top of search results and on product detail pages, you can increase the visibility of your products and reach a wider audience.
Drive sales: By showcasing your products in front of shoppers who are actively searching for similar products, you can drive more sales and conversions.
Target specific keywords: By targeting specific keywords, you can reach shoppers who are searching for products like yours, increasing the chances of them clicking on your ad and making a purchase.
Compete with other sellers: Sponsored Products can help you compete with other sellers for the same keywords, increasing the chances of your products being seen by shoppers.
Improve ad performance: With real-time reporting and optimization tools, you can monitor the performance of your ads and make changes to improve their performance.
Bidding for Amazon Sponsored Products works as follows:
Keyword targeting: You target specific keywords related to your products and bid on the keywords you want to appear for.
Auction: When a shopper searches for your targeted keyword, Amazon runs an auction to determine which sponsored products ads will appear and in what order.
Winning bid: The winning bid is determined by the highest bid placed by an advertiser and the ad’s relevance to the shopper’s search query, as determined by Amazon’s advertising algorithm.
Cost-per-click (CPC) billing: The winning bid determines the cost per click (CPC) for the ad. You pay only when a shopper clicks on your ad, and the cost per click is based on the winning bid.
Maximum CPC: You can set a maximum cost per click (CPC) to control your advertising spend. If you set a maximum CPC of $1, for example, Amazon will not charge you more than $1 per click, even if the winning bid is higher.
By bidding on keywords and optimizing your ads, you can improve your chances of winning the auction and appearing in the search results for your target keywords, increasing the visibility of your products to potential shoppers.
The amount of time it takes for Amazon PPC to start working depends on various factors such as the competitiveness of your keywords, efficacy of your ads, and your target audience. Typically, you can expect to see results within a few days of launching your campaign. However, it may take several weeks or months of continuous optimization to achieve the desired results. To maximize the success of your Amazon PPC campaign, it’s important to continuously monitor and adjust your campaign based on the performance metrics. This may include adjusting your bids and keywords to ensure that you are reaching your target audience and achieving your desired results.
Andava Digital Marketing is trusted for our extensive experience and commitment to tailored, results-driven strategies. We prioritize transparency, consistent communication, and achieving your business goals. Our team’s expertise, supported by successful case studies and client testimonials, ensures comprehensive solutions for your specific needs.
Amazon SEO or Amazon PPC: What's Right for Your Brand?
Amazon SEO
Organic Visibility: Improve your product listings to rank higher in organic search results on Amazon, increasing visibility to shoppers browsing for related products.
Long-Term Results: With strategic optimization, Amazon SEO can deliver sustainable results over time, driving consistent traffic and sales to your listings without ongoing advertising costs.
Cost-Effective: Unlike PPC advertising, Amazon SEO does not require ongoing investment, making it a cost-effective option for businesses looking to improve their organic rankings.
Brand Building: Optimizing your product listings with relevant keywords and compelling content can enhance your brand’s credibility and authority in your niche, fostering trust and loyalty among customers.
Amazon PPC:
Immediate Visibility: With PPC advertising, you can quickly boost visibility and drive targeted traffic to your listings, making it an ideal choice for promoting new products or seasonal promotions.
Control and Flexibility: PPC campaigns offer greater control over when and where your ads are displayed, allowing you to target specific keywords, products, or audiences and adjust your budget and bidding strategy as needed.
Performance Tracking: PPC platforms provide detailed analytics and performance metrics, allowing you to track the effectiveness of your campaigns in real time and optimize your strategy for maximum ROI.
Promotional Campaigns: PPC advertising is well-suited for short-term promotional campaigns or limited-time offers, enabling you to generate immediate sales and increase revenue during peak periods or sales events.
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