Digital marketers have long been using user data to launch effective marketing campaigns. However, that data was mainly limited to general information such as age, gender, location, etc.  Behavioral marketing…

There’s no universal template that will help you analyze your competitors from A to Z. Nor there are strict categories you need to track to reveal their full potential. However,…

According to different sources, 92-99% of your website visitors aren’t ready to buy. But how do you get their info to build relations with them until they are ready? With…

Mary visited your online store and added a few items to her shopping cart. But for a reason, maybe a slow internet connection or an important phone call, she got…

According to IBISWorld, there are 5,523 digital advertising agencies only in the United States and that number is around a 14% increase from 2020. Note that the United States isn’t…