Trusted B2B PPC Agency for Lead Generation
Drive potential customers down the sales funnel with targeted paid ads. Maximize your advertising budget ROI with proven B2B PPC strategies.
Boost Your Brand
From Likes to Leads
Why B2B PPC Services Matter
PPC puts your business in front of decision-makers at the exact moment they’re searching for your products or services.
Paid ads secure top positions in search results, driving high-intent leads directly to your website. With PPC’s bidding system, you control your budget and optimize spending for the best results.
Advanced targeting ensures your ads reach the right industries, job titles, and decision-makers – helping you generate qualified leads and shorten the sales cycle.
Where Numbers Shape Success
We shape strategies, where numbers define every aspect of achievement.
How Our B2B PPC Services Success Algorithm Works?
Achieve your B2B marketing goals with our data-driven PPC strategy, designed to optimize ad spend, target relevant keywords, and deliver measurable conversions.
PPC Audit
We perform a thorough PPC audit to analyze your current campaigns, pinpointing inefficiencies, and spot growth opportunities. Our in-depth analysis identifies areas for improvement, including keyword performance, ad relevance, bidding strategies, and budget allocation.
Building and Launching
We handle every aspect of your PPC campaigns, from structuring and launching highly targeted ad groups to designing eye-catching graphics and crafting compelling ad copy. Our comprehensive approach ensures maximum engagement, improved click-through rates, and optimized conversions.
Managing and Tracking
We manage and track your PPC campaigns, closely monitoring key performance metrics to identify which ads, keywords, and targeting strategies are driving the highest engagement and conversions from your target audience. By continuously analyzing data, we ensure your advertising budget is spent efficiently.
Why Partner With Our B2B PPC Agency
Your PPC campaigns are in expert hands.
- Experienced Team: With an average ROI of 550%, we have the expertise and skills to successfully roll out your next B2B PPC campaign.
- Dedicated Account Manager: Our approach is completely personalized. You receive one-on-one attention.
- In-Depth Analysis: Beyond set-up and launch, we analyze and identify areas of improvement to constantly improve your PPC campaign’s effectiveness.
Global Reach
Be Seen, Be Chosen
Maximize Your Reach, Minimize Your Effort!
Case Studies
Discover how a targeted digital marketing approach propelled a business to new heights, spotlighting the key role of
SEO and social media in driving growth.
Revolutionizing the Digital Strategy for a Niche B2B SaaS Platform in the HVAC Industry
How Social Media and Employee Branding Solved a Software Company’s Hiring Challenges
Elevating an Online Home Decor Store’s Digital Presence: From Shopify Setup to SEO & PPC Success
What B2B PPC Services Include?
Our B2B PPC services drive engagement, convert customers, and deliver measurable results.
Google Ads
We use text, display, and video ads on this platform to enhance visibility and drive targeted traffic to your B2B business.
Meta Ads
We understand the importance of running highly targeted, paid ad campaigns across Facebook, Instagram, and Messenger via Meta Ads for B2B businesses.
LinkedIn Ads
Based on industry best practices, we utilize LinkedIn ads to reach the most relevant professionals, decision-makers, and businesses in your target industry.
Ad Copywriting
We use compelling text that captures the attention of your target audience and invites them to check the offer.
Ad Setup
We set up ads by defining campaign objectives, selecting the target audience, setting a budget, choosing keywords, and aligning messaging.
Ad Reporting
We carry out regular reporting to ensure your PPC efforts reflect your B2B business goals and continue to be effective.
Client Testimonials
Don’t just take our word for it. See what our clients say.
Ready To Outshine Your Competition?
FAQ
Find out more about the perks of PPC campaign design and development.
A B2B PPC agency has the expertise, tools, and experience to design, optimize, and manage campaigns effectively. This ensures that you get the most out of your advertising budget while focusing on other aspects of your business.
Yes, B2B PPC agencies can use advanced targeting techniques, such as industry, job title, company size, and more, to ensure your ads reach the right audience.
A B2B PPC agency uses targeted campaigns, optimized landing pages, effective ad copy, and retargeting strategies to ensure that ads attract and convert potential customers.
Yes, B2B PPC agencies are skilled at managing multiple campaigns across different platforms, at once. This ensures each campaign is aligned with your business goals and targets the right audience.
Professional B2B PPC agencies continuously monitor performance, adjust bids, refine targeting, test ad creatives, and optimize landing pages to improve campaign efficiency and increase conversion rates.
Our Marketing Solutions for B2B Businesses
Fill your pipeline with high-value decision-makers via strategic SEO,
targeted ads, and authority-building content.
Get Inspired: Ideas For Your B2B PPC Campaigns
While planning a B2B PPC campaign, we focus on targeted strategies that create custom and improve long-term relationships with other businesses. Here are several methods we use for expert B2B PPC campaigns:
Targeting Decision-Makers: As a B2B business, your primary audience is key decision-makers, such as CEOs, managers, or directors. We use appropriate platforms to target specific job titles, industries, and company sizes, tailoring your ad copy to resonate with these professionals.
Remarketing Campaigns: These campaigns allow us to re-engage visitors who previously interacted with your website but didn’t convert, reminding them of your product or service’s value.
Lead Magnets and Gated Content: Offering white papers, eBooks, case studies, or industry reports in exchange for contact information generates high-quality leads.
Product Demos & Free Trials: Offering a free trial or demo through PPC campaigns is an effective way to engage your audience. We outline the benefits of trying your product firsthand and use strong calls to action to further drive conversions.
Localized Campaigns: Geographically targeted campaigns can help you reach businesses within specific locations where your service is most relevant.
Industry-Specific Targeting: Your content must address an individual industry’s unique pain points to increase the likelihood of conversion and demonstrate your expertise in the sector.
Andava Digital’s team of PPC experts is here to create targeted campaigns and offer post-launch optimization and support for your B2B business.
Recent Blogs
Stay ahead of the curve with our latest insights.
How To Conduct A Content Audit Step-By-Step
Content audit is the systematic evaluation of all the content on a website or digital platform. Its main purpose is to assess performance, relevance, and alignment with your current business goals through data gathered from landing pages, blog articles, and other assets.
What is Brand Experience and Why is it So Important?
Ever wonder why some clients just stick with you? According to research, over 73% of consumers say customer experience is a key factor in their buying decisions, while only 49% say companies actually deliver a good one. That gap? That’s where brand experience steps in.
How to Allocate Your Digital Marketing Budget for Maximum ROI
A well-structured digital marketing budget allocation turns marketing from a guessing game into a growth strategy. Instead of spending blindly across multiple channels, it allows businesses to put their money where it performs best, based on clear goals, past results, and audience behavior.
Thought Leadership Roadmap: Strategies to Build Reputation and Authority
In a time when expert voices are everywhere, it’s the ones delivering real value that stand out. For professionals like you, becoming a trusted voice means translating hard-won industry expertise into ideas your audience can use today, ideas that shape tomorrow’s conversations.