Mary visited your online store and added a few items to her shopping cart. But for a reason, maybe a slow internet connection or an important phone call, she got…
Did you know that every $1 spent on email marketing generates a return on investment (ROI) of $36? It’s a clear indicator that this is a smart marketing strategy for…
How does your content stand out in the competitive world of SEO? What makes it reliable and rank-worthy in the eyes of Google? These questions lead us to the critical…
B2B email marketing has become essential in business-to-business communications, offering an efficient way to engage with businesses in an increasingly digital B2B landscape. This approach, distinct from B2C marketing, emphasizes…
Digital marketers pay close attention to over 40 popular marketing metrics, most of which are considered “soft” and play a role in their marketing strategy without directly reflecting campaign…
Email deliverability is a crucial metric that gauges how your emails reach your intended recipients, making it a pivotal factor in the success of your email marketing campaigns. Crafting content…
“Hey, Google! How can I make more money selling online? Or better still, how can I increase sales at my local store or restaurant? I’ve already asked Siri, but I…
If you’ve ever wondered what it would look like if your guest post pitch was written by the likes of Shakespeare, Eminem, or even The Hulk, wonder no more. What…
If your business is local, in all likelihood, you will be competing with a number of other local companies in your area for customers’ money and also possibly bigger, national…
Chatbots represent a new trend in how people access information, make decisions, and communicate.” — Christie Pitts (Verizon Ventures) Previously believed to be a simple tool that could only provide…